About

For 20 years, I’ve transformed how companies operate—bringing structure where there's complexity, connecting teams that work in silos, and building the systems that turn strategy into results. As VP of Digital at Asana, I lead a global team responsible for driving growth and product adoption. I partner across Sales, Product, Engineering, and Support to ensure teams deliver with clarity and focus.

What I do:

• Build and lead teams that generate significant marketing pipeline and revenue impact

• Pioneer AI adoption strategies that help marketers work smarter, and the governance frameworks that make them sustainable at scale

• Transform fragmented operations into unified, high-performing organizations

• Modernize outdated technology into efficient systems that drive results

• Partner cross-functionally to align plans, investment, and outcomes across the business

My leadership approach comes from an unexpected place. As a college rugby sophomore, I spent time on the bench. Instead of giving up, I noticed we needed a kicker. So I stayed after practice, taught myself to kick, earned a starting spot, and eventually tried out for Team USA. That experience taught me something fundamental: challenges hide opportunities—but you have to spot them and be willing to do the hard work to seize them.

Today, I apply that same mindset to helping companies navigate change. Whether it's standing up AI governance, transforming how teams operate, or building cross-functional alignment that actually works, I focus on practical transformation that enables teams to work smarter, not harder.

Outside of work, you'll find me cycling, coaching, or at our ranch where my wife helps students through equine-assisted learning programs.